Home AI series AI 100 · Piece 2
AI 100 · Piece 2 of 12 · Free · 14 pages
Who you are.
Six documents that describe your business, written in an hour or two — and not by you. The AI asks the questions, you answer out loud, it writes. After that, any assistant you use starts from the same page you're on instead of guessing.
Piece 2
The AI interviews you. You don't fill in a form.
Piece 1 had you measure your week, and it taught you the mechanic on a small subject: you talk, the AI writes. Piece 2 takes that same mechanic and points it at the whole business.
Six prompts to copy and paste, one per document, each with the questions to ask — not the polite ones, the ones that get the real answer. You can also just tell your assistant to interview you: that works, and you'll end up with something. The prompts are what make that something still useful in six months.
The six documents you leave with
The company card
The facts: names, the territory you actually cover, hours, headcount, licences. Dated, with whatever is currently in flux at the bottom.
The story and the why
How it started and what it's for now, in your words — including the parts you'd say at a table but never on a website.
What you refuse
The no-list: the work you don't take, the customer you turn away, the corner you won't cut. The shortest of the six, and the one that changes the output most.
What you sell
Each service named the way you name it, what's included, what isn't, and what the customer wrongly assumes is. No prices: those are piece 4.
How you talk
Your words for your own work, the ones you'd never say, and three of your real messages pasted in as-is. This is the document that stops generic output.
Your proof
Real jobs, numbers you can defend, reviews in customers' own words. Anything you can't back is marked as such, not mixed in with the rest.
The seventh prompt
Once the six exist, have them argued with.
An assistant that has just interviewed you for an hour agrees with everything you said. The seventh prompt tells it to stop being your interviewer and re-read the six documents the way a skeptical customer would, then the way your closest competitor would.
- Which sentences in there could your competitor say word for word about himself? Those don't set you apart.
- Where did you claim something with nothing behind it? The line gets quoted, and what's missing gets named.
- What contradicts what? The no-list against the service list, the story against the proof.
- What would a customer want to know first that isn't written anywhere? And where were your answers shortest?
The prompt tells it to list the problems, quote your own words back to you, and stop there. No fixes, no softening. The decisions stay yours.
Three things the assistant won't do.
It takes your word for it
If you say you answer faster than anyone in the region, the sentence goes into the document. Nothing in the process checks it, and it has never watched your competitors answer a phone.
It sees the contradiction, not which side to keep
When the no-list says you never rush a job and the service list says same-day emergencies, it will flag it. Deciding which of the two is true of your business is a choice about the kind of company you want.
It has nothing at stake
It won't tell you the service you're proudest of is the one to drop, or that the rule you're most attached to is costing you the jobs you want. It has no reason to say the unwelcome thing.
That's where a person comes in: somebody who has run a business, who will read your six documents and argue with them, and who has no reason to flatter you. It isn't that the tool failed — those three things were never its job.
Before you paste anything
Prompts 5 and 6 ask for real material.
Three of your real messages to customers, and your last five jobs. That's not the same thing as a task sheet: there are names, addresses, amounts. Three lines before you start, and the full page if you want the detail.
- Take out last names and addresses. A first name on its own is fine.
- Use the business account, not your free personal one.
- Reviews are already public. Those paste as-is.
Where should we send it?
All seven prompts and the six document templates, in one PDF, in the language you choose. Nothing to pay, nothing to install.
- The link lands in your inbox right away, and the download button appears here too.
- No sales call because of this. If you want to talk to us, you'll write to us.
- We don't sell, rent or trade your address. Ever.
On its way.
The link is on its way to the address you gave. If it hasn't arrived in a few minutes, check your junk folder: that's almost always where it is.
Don't feel like waiting?
Download the PDF now